Reelhand's 30-Day Calendar
Each piece is a fully planned content brief.
Three of these pieces include a full Production Pack — look for the tag. Open one to see the full brief.
Posting times shown in Pacific Time (PT) — adjust to your audience's timezone in your scheduler.
Week 1
The Invisible Tax: naming the hours podcasters silently bleed on clipping
Talking-head face-cam under 45 seconds with on-screen text hook in first 2 seconds
Live timer reveal: walking through every manual step it took to clip one 90-minute episode and the exact minute count at the end
Talking-head face-cam under 45 seconds with on-screen text hook in first 2 seconds
The specific moment in an interview episode that actually clips well — and why it is never the guest intro or the opening question
Single-stat or single-claim static carousel posted to Instagram, built in Canva
A three-slide breakdown of what clipping one episode actually costs if the host values their time at $50 an hour across a 52-episode year
Week 2
Hook Science: why good audio dies on a bad first frame
Talking-head face-cam under 45 seconds with on-screen text hook in first 2 seconds
The three-type framework for hook lines on talking-head clips: claim, contradiction, or number — with a live example of each from a real interview moment
Screen-recorded before-and-after clip comparisons: raw podcast moment versus finished Reelhand output
Side-by-side of the same 30-second interview moment: raw audio export with no text overlay versus the Reelhand version with hook line placed at the two-second mark
Single-stat or single-claim static carousel posted to Instagram, built in Canva
Why your guest's best quote is almost never the right hook — a three-slide carousel showing the quote podcasters always pick versus the moment that actually stops the scroll
Week 3
One Founder, One Tool: the build log nobody asked for but everyone needs
Talking-head face-cam under 45 seconds with on-screen text hook in first 2 seconds
What the Saturday looked like when the diarization bug kept attributing the host to the guest — the specific debugging loop, the 64-gig coffee, and what finally broke it
Talking-head face-cam under 45 seconds with on-screen text hook in first 2 seconds
Why Reelhand's Indie tier is $39 and not $29 or $49 — the actual pricing reasoning, including what a solo podcaster's monthly tool budget realistically looks like
Screen-recorded before-and-after clip comparisons: raw podcast moment versus finished Reelhand output
Full end-to-end screen recording: upload a raw episode, watch Reelhand detect moments, output a captioned vertical clip — elapsed time shown in corner
Week 4
The Clip That Finds Your Next Listener: short-form strategy that pays off
Talking-head face-cam under 45 seconds with on-screen text hook in first 2 seconds
Why posting three clips per episode outperforms posting one longer cut — with specific reach numbers comparing the two approaches from the same show
Talking-head face-cam under 45 seconds with on-screen text hook in first 2 seconds
The difference between a clip that promotes an episode and a clip that stands on its own — and why only the second type finds a listener who has never heard of your show
Talking-head face-cam under 45 seconds with on-screen text hook in first 2 seconds
Month-end build update: what Reelhand shipped in 30 days, what broke, what is next — told as a direct address to the podcasters who have been watching this account
Talking-head face-cam under 45 seconds with on-screen text hook in first 2 seconds
Live timer reveal: walking through every manual step it took to clip one 90-minute episode and the exact minute count at the end
Talking-head face-cam under 45 seconds with on-screen text hook in first 2 seconds
The specific moment in an interview episode that actually clips well — and why it is never the guest intro or the opening question
Single-stat or single-claim static carousel posted to Instagram, built in Canva
A three-slide breakdown of what clipping one episode actually costs if the host values their time at $50 an hour across a 52-episode year
Talking-head face-cam under 45 seconds with on-screen text hook in first 2 seconds
The three-type framework for hook lines on talking-head clips: claim, contradiction, or number — with a live example of each from a real interview moment
Screen-recorded before-and-after clip comparisons: raw podcast moment versus finished Reelhand output
Side-by-side of the same 30-second interview moment: raw audio export with no text overlay versus the Reelhand version with hook line placed at the two-second mark
Single-stat or single-claim static carousel posted to Instagram, built in Canva
Why your guest's best quote is almost never the right hook — a three-slide carousel showing the quote podcasters always pick versus the moment that actually stops the scroll
Talking-head face-cam under 45 seconds with on-screen text hook in first 2 seconds
What the Saturday looked like when the diarization bug kept attributing the host to the guest — the specific debugging loop, the 64-gig coffee, and what finally broke it
Talking-head face-cam under 45 seconds with on-screen text hook in first 2 seconds
Why Reelhand's Indie tier is $39 and not $29 or $49 — the actual pricing reasoning, including what a solo podcaster's monthly tool budget realistically looks like
Screen-recorded before-and-after clip comparisons: raw podcast moment versus finished Reelhand output
Full end-to-end screen recording: upload a raw episode, watch Reelhand detect moments, output a captioned vertical clip — elapsed time shown in corner
Talking-head face-cam under 45 seconds with on-screen text hook in first 2 seconds
Why posting three clips per episode outperforms posting one longer cut — with specific reach numbers comparing the two approaches from the same show
Talking-head face-cam under 45 seconds with on-screen text hook in first 2 seconds
The difference between a clip that promotes an episode and a clip that stands on its own — and why only the second type finds a listener who has never heard of your show
Talking-head face-cam under 45 seconds with on-screen text hook in first 2 seconds
Month-end build update: what Reelhand shipped in 30 days, what broke, what is next — told as a direct address to the podcasters who have been watching this account